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ANALYTICS BLOG NO. 3 - CUSTOMER LIFE CYCLE 15 Apr

ANALYTICS BLOG NO. 3 - CUSTOMER LIFE CYCLE

It's no secret that the world's most successful companies have the most loyal customers. These companies have realized that it makes economic sense not only to focus on new customers, but also to invest in existing customers.

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HELLO AGAIN! OR HOW YOU CAN WAKE UP SLEEPING CUSTOMERS 15 Apr

HELLO AGAIN! OR HOW YOU CAN WAKE UP SLEEPING CUSTOMERS

"Never wake a sleeping dog." In many cases, this proverb is good advice, but not when it comes to sleeping or inactive customers. Customers who are sleeping on the vine have enormous potential.

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10 CUSTOMER LOYALTY TIPS WITH DIRECT MARKETING 15 Apr

10 CUSTOMER LOYALTY TIPS WITH DIRECT MARKETING

You hear it again and again, and yet it is often forgotten. It is much cheaper and more efficient to retain existing customers than to attract new ones. Of course, this doesn't mean that you can completely ignore lead generation. But it's worth strengthening the bond with your customers.

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