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HELLO AGAIN! OR HOW YOU CAN WAKE UP SLEEPING CUSTOMERS 15 Apr

HELLO AGAIN! OR HOW YOU CAN WAKE UP SLEEPING CUSTOMERS

"Never wake a sleeping dog." In many cases, this proverb is good advice, but not when it comes to sleeping or inactive customers. Customers who are sleeping on the vine have enormous potential.

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Those declared dead live on 17 Aug

Those declared dead live on

Is direct mail dead, print too expensive, the market saturated? Such claims persist. However, our practical experience shows that targeted acquisition still works today, provided the selection, planning and evaluation are done properly.

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ANALYTICS BLOG NO. 3 - CUSTOMER LIFE CYCLE 15 Apr

ANALYTICS BLOG NO. 3 - CUSTOMER LIFE CYCLE

It's no secret that the world's most successful companies have the most loyal customers. These companies have realized that it makes economic sense not only to focus on new customers, but also to invest in existing customers.

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