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ANALYTICS BLOG NO. 3 - CUSTOMER LIFE CYCLE

ANALYTICS BLOG NO. 3 - CUSTOMER LIFE CYCLE

It's no secret that the world's most successful companies have the most loyal customers. These companies have realized that it makes economic sense not only to focus on new customers, but also to invest in existing customers.

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HELLO AGAIN! OR HOW YOU CAN WAKE UP SLEEPING CUSTOMERS

HELLO AGAIN! OR HOW YOU CAN WAKE UP SLEEPING CUSTOMERS

"Never wake a sleeping dog." In many cases, this proverb is good advice, but not when it comes to sleeping or inactive customers. Customers who are sleeping on the vine have enormous potential.

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