The end-to-end marketing platform for your campaign management
kbDATA 360 is the new self-service solution for data analysis & selections in marketing and multi-channel campaign management. Rediscover the world of your data and develop a deep understanding of your customers. Together with our kbCONSUMER data universe and the Apteco analysis package, you can achieve this for more success in marketing!
kbDATA 360 the self-service solution for your marketing
Analysis & measures
Analyse your customers and increase your customer loyalty and marketing efficiency. Achieve a 360° customer view with us.
New customer potential
Connect your data with our kbCONSUMER data universe. Your way to more potential new customers and look-alikes.
Sinus Milieus
Thanks to the link between the Sinus-Milieus® and kbCONSUMER, you can address your customers individually according to their lifestyle.
Your exclusive benefit
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Data visualisation in real time
Automatic updating of data in real time -
Customer base analysis
In-depth analysis of data through interactive visualisation -
Connection to kbCONSUMER
Create new target groups based on your customer profile -
Restpotential and look-alikes
Create new target groups based on your customer profile
kbDATA 360
Software, addresses and data for targeted marketing
Reach your target group directly. Without detours!
Consumer data
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The basis for your effective acquisition of new customers. Our data offers real added value for your own B2C data through maintenance, updating and enrichment.
More infoSinus Milieus
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The Sinus-Milieus summarise people with similar values and a comparable social situation into ‘groups of like-minded people’. Discover our new information packs for 2024.
More infoE-mail campaigns
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Our e-mail campaigns reach your target group quickly and cost-effectively. You don't need any technical knowledge, we take care of the entire campaign management.
More info