The end-to-end marketing platform for your campaign management
kbDATA 360 is the new self-service solution for data analysis & selections in marketing and multi-channel campaign management. Rediscover the world of your data and develop a deep understanding of your customers. Together with our kbCONSUMER data universe and the Apteco analysis package, you can achieve this for more success in marketing!
kbDATA 360 the self-service solution for your marketing
Analysis & measures
Analyse your customers and increase your customer loyalty and marketing efficiency. Achieve a 360° customer view with us.
New customer potential
Connect your data with our kbCONSUMER data universe. Your way to more potential new customers and look-alikes.
Sinus Milieus
Thanks to the link between the Sinus-Milieus® and kbCONSUMER, you can address your customers individually according to their lifestyle.
Your exclusive benefit
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Data visualisation in real time
Automatic updating of data in real time -
Customer base analysis
In-depth analysis of data through interactive visualisation -
Connection to kbCONSUMER
Create new target groups based on your customer profile -
Restpotential and look-alikes
Create new target groups based on your customer profile
kbDATA 360
Software, addresses and data for targeted marketing
Reach your target group directly. Without detours!
Consumer data
The basis for your effective acquisition of new customers. Our data offers real added value for your own B2C data through maintenance, updating and enrichment.
More infoSinus Milieus
The Sinus-Milieus summarise people with similar values and a comparable social situation into ‘groups of like-minded people’. Discover our new information packs for 2024.
More infoE-mail campaigns
Our e-mail campaigns reach your target group quickly and cost-effectively. You don't need any technical knowledge, we take care of the entire campaign management.
More info