Data enrichment

#More customer knowledge

Efficient marketing thanks to additional information

With address enrichment, you gain more knowledge about your market, your customers and interested parties. Address enrichment enhances your customer data and enables you to address customers more individually.

kbDATA is the most comprehensive commercially usable marketing database. It contains building data, private addresses and company addresses. In addition, we provide you with numerous socio-demographic and psychographic criteria to enrich your existing address database. Exclusively for Switzerland, we also offer the Sinus-Milieus® as an enrichment criterion.

#For a targeted customer approach

Use the power of our kbDATA databases

kbCONSUMER

Find out more about your B2C customers, e.g. marital status, occupation, purchasing power, living conditions or social milieu

kbBUSINESS

More knowledge about your B2B customers thanks to enrichment with sectors, company size, turnover class, legal form and much more

kbBUILDING

Use our geo and building criteria for more knowledge about the building and its surroundings and minimise wastage

#Why enrich data?

Your benefits from additional data

Lay the foundation for successful data-driven marketing

    • More customer knowledge
    • More targeted customer approach
    • Cost reduction thanks to less wastage
    • Higher response rates
    • Improved customer loyalty
    • Increased efficiency of your marketing campaigns
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#Our data services

Get more out of your customer data

Get the best out of your customer data and utilise the potential of our kbDATA data universe. Find potential new customers, analyse your customer base or check that your customer base is up to date - our address and data services are always the right choice.

Find new customers

Looking for new customers? You'll find them in our address webshop. Select, order, download and get started right away

Directly to the address shop

Analyse customers

We recognise patterns and clusters in your customer base. This increases your marketing efficiency and strengthens your customer relationships

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Address management

By checking, validating and updating your data, you reduce marketing efforts and costs and achieve better response and results

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