FROM DATA TO CUSTOMER.
Reach your customers with our data-driven marketing services. Directly. Without detours.
More info Contact usData driven marketing at the highest level
Use our data, analyses, mailings and software to achieve a personalised customer approach for successful campaigns and greater marketing efficiency.
The most comprehensive solution for marketing data in Switzerland
In today's marketing world, everything revolves around data. kbDATA is the largest commercially usable data universe in Switzerland. You can reach your customers with our data. Directly. Without detours.
kbDATA is the most comprehensive solution for marketing data in Switzerland. Our data universe is based on 60 years of experience in the procurement, maintenance and successful application of marketing data. kbDATA consists of the three integrated databases kbBUILDING, kbCONSUMER and kbBUSINESS.


Buy addresses. Win new customers.
Select your target group with a few simple clicks and download immediately! Our store offers the best quality private and company addresses in Switzerland. No minimum order quantity - no selection costs.
Buy private addresses Buy company addresses Fundraising addresses for NPO'sGet the most out of your marketing data
Get the best out of your marketing data Make more out of your customer data and utilize the potential of our kbDATA data universe. Find potential new customers, analyze your customer base or refresh your addresses with additional data - our address and data services are always the right choice.
Data management
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By checking, validating and updating your data, you reduce effort and costs and achieve better results
More infoAnalyze data
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We recognize patterns and clusters in your customer base. This increases your marketing efficiency and strengthens your customer relationships
More infoData enrichment
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Enhance your customer base with additional data and gain more knowledge for a targeted customer approach
More infoIndividual solutions for your creative mailings
Personalized mailings work! Use this first-class medium to strengthen your brand, acquire new customers, present new products, improve customer relations, boost your sales, etc. Put your message across effectively with a mailing.
Our in-house production offers:
- Postal mailings
- E-mailing campaigns
- Cross-media mailings

See Our Latest Blog Posts
Enjoy reading!

SINUS-MILIEUS® 2024: TARGET GROUPS IN THE NEW SWITZERLAND
Find out in our new blog post how Swiss society has changed and which new target groups have emerged in the Sinus-Milieu Model 2024. Discover how sustainability, a new social centre and a change in leadership among the elite are reshaping marketing strategies.
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ANALYTICS BLOG NO. 2: WHAT MAKES YOUR CUSTOMERS TICK?
Those who implement direct marketing measures aim to deliver their advertising message to the desired target group in the most targeted way possible and without wastage. If you then rely on an individual and not just personalized customer approach, you increase the response rate and boost your chanc
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ANALYTICS BLOG NO. 3 - CUSTOMER LIFE CYCLE
It's no secret that the world's most successful companies have the most loyal customers. These companies have realized that it makes economic sense not only to focus on new customers, but also to invest in existing customers.
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